The brands we build
Part of everyday life.
Built for what’s next.
Creating brands that connect everyday needs with an international perspective.
A NexTrade Global brand
CLERRA represents one of the first steps in our brand development journey: everyday household essentials shaped by quality, reliability and accessibility.
We bring product development, sourcing and brand management together with a long-term view of international growth.
Visit CLERRA website Discover CLERRA on InstagramOur approach
Building brands
with purpose.
Our own-brand strategy builds on the same principles that guide our trade activities: understanding market needs, connecting the right capabilities and taking a long-term view.
CLERRA is an expression of this approach. We aim to develop a relevant portfolio of home essentials and create opportunities for the brand across international markets.