Start with a focused range
Select priority entry products instead of presenting everything at once. Assess the target consumer, pack size, price position and production continuity of each product. A manageable range makes learning easier.
Define your channel assumptions
Which channel is the product intended for? Different channels may bring different commercial expectations. Present a clear channel proposition alongside the product.
Check operational readiness
Clarify order quantities, lead times, remaining shelf life where relevant and shipment planning before commercial discussions. Verify current product-specific documentation and labelling requirements with official sources and relevant specialists.
Treat the first period as a learning plan
Define which products, channels and feedback you will review. Regular assessment of sales, inventory and customer feedback lets observations inform the next steps.
These guides provide a commercial assessment framework. Verify current product- and country-specific requirements separately.
Official sector market reports · Türkiye Ministry of Trade Explore the related service